Dick Costolo, Twitter CEO, recently did an interview that’s been quoted up and down the management blogosphere. What was his point?
It’s this: Imagine you’re in a meeting with someone and plot the following on two axes.
X-axis: how clearly you communicated what you wanted to convey to the person you’re meeting with
Y-axis: how happy or mad that person is with you at the end
The takeaway: Optimize for the X axis and avoid a scenario where “you are taking to dos and moving up the y axis and you are going to spend all afternoon on those to dos you took” in an effort to make them feel better.
More on this has been written on another solid blog: AVC.
I recently met the BD guy from a young company known as Chirpify.
The basic premise is a way to pay by tweet or other social media shoutout.
As he pointed out:
-Social media marketing budgets are expected to grow (his estimate 8-20% over the next 5 years)
-The rise of ‘couch commerce’ yields new opportunities for marketers (50% of tablet owners say they use them while watching TV)
I questioned the premise that hashtags (or ‘action tags’ as they call them) are the new URL.
Did you know there’s a way to measure the readability of your docs? There’s a measure called the Flesch Readability Test which measures both the ease of reading your material as well as estimates the grade level required to understand your material.
Find ways to employ it in customer communications (i.e. emails), UI notices, and even in your own writings!
Want to use it? Unfortunately, Docs itself no longer supports it. But you can either throw it into Microsoft Word or use an online reader which is compatible.
Nymi, a wristband from the company Bionym (retails for $79) measures your distinctive electrocardiogram signal.
This signal could then communicate wirelessly with payment terminals, cars, and other devices without you having to do anything, unlike other biometric technologies (e.g. fingerprinting or retinal scans).
Why is this cool?
If you saw Larry’s OKR video earlier this month, you know solving authentication is one of our big bets for this year.
What do you think of the future of biometric tools?
“Uncertainty is a sign of humility, and humility is just the ability or the willingness to learn.”
Now this is a quote from Charlie Sheen. And yet it’s still relevant.
This is a good time to remind ourselves that with vision comes responsibility – a responsibility to recognize that we don’t always have the vision we need to solve problems for folks who live outside of our tech-savvy circles.
With the company focus on accessibility, we should view our responsibility to folks with disabilities as not only deeply applicable to our mission to make the world’s information “universally accessible”, but as something also pretty damn close to a source of inspiration for us all.
With that in mind, check out this great TED talk by Chris Downey, a blind former architect, who urges the audience to “design with the blind in mind”.
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Ukrainian law enforcement starts using cell phone data to target protesters. Tell us your thoughts on how mobile phone technology will change the balance of power between the citizen and state. Read more.
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